Seafood Ninja


1. Seafood Co-Lab

The Seafood Co-Lab is a collaborative effort between SeaWeb and the Conservation Alliance for Seafood Solutions. It is an annual competition where the seafood industry invests in practical and innovative solutions to sustainability challenges. Winners are chosen by the seafood community and receive a financial reward as well as logistical and technical support to implement their idea.  Seafood Ninja, Inc. has signed up to collaborate with the Co-Lab and I am looking forward to supporting Co-Lab project teams.

2. Seafood Alliance for Legality and Traceability

FishWise, the U.S. Agency for International Development, Walton Family Foundation, David and Lucile Packard Foundation and Gordon and Betty Moore Foundation have partnered to create a new Seafood Alliance for Legality and Traceability (SALT), which will be managed by FishWise. SALT is a global initiative for knowledge exchange and action to promote legal and sustainable fisheries through improved transparency in seafood supply chains. SALT will bring together the seafood industry, governments and nongovernmental organizations to accelerate learning and collaborate on innovative solutions for legal and sustainable seafood, with a particular focus on traceability, or the ability to track the movement of seafood through supply chains.  By participating in the first  Seafood Alliance for Legality and Traceability (SALT) DataLab, and continuing to support this initiative, Seafood Ninja, Inc. looks forward to not only contributing to the conversation, but also learning from this process and developing strategies that can be implemented in our industry to improve traceability within companies.



Participate in FisheryProgress website Advisory Committee, promote its use within the industry and help FIPs connect with buyers.

FisheryProgress now has 57 fishery improvement project (FIP) profiles, meaning that well over half of the world’s active FIPs report their progress on FisheryProgress. That makes FIP sourcing decisions easier than ever before.

4. Fishery Improvement Projects

 Fishery Improvement Project (FIP)- Mexico Grouper Fishery

This FIP started as an initiative by Sea Delight and Atlantida del Sur in 2013. We first partnered with the Centre for Development and Sustainable Fisheries (CeDePesca) and worked on writing grant applications to secure funding to conduct a pre-assessment (PA) against the Marine Stewardship Council (MSC) standard, schedule workshops with fisher cooperatives to discuss the results of the PA, develop a workplan, etc.

In November 2013, we were awarded a grant by Sea Pact and in December 2013, we also received a grant from the Sustainable Fisheries Fund, a program by Resources Legacy Fund, in support of this project over a period of two years. Thanks to this financial support, in March 2014, Intertek Fisheries Certification, LTD, a leading certifier of fisheries against the MSC standard conducted the pre-assessment of this fishery.

Since then, we have worked diligently in securing participation from the industry in the FIP and continue to work with local authorities, fishers cooperatives and Mexican exporters. What started as two company project has now grown to include stakeholders across the supply chain:

To learn more about this project, please visit the profile

CeDePesca also provides quaterly updates of this project on their website  Click here 


In November of 2016, I was able to attend the Lima International Mahi Mahi FIP Workshop hosted by WWF Peru.  Being able to actively engage with stakeholders during this workshop and collaborate in the production of this video, is definitely one of the highlights of my professional career. These fishing communities are inspiring and I believe this video has captured what it means to secure a sustainable future for Mahi Mahi.


5. Global Dialogue on Seafood Traceability

Support industry participation in the Global Dialogue on Seafood Traceability and their “aim to produce an aligned global framework for seafood traceability based on four pillars:”

  1. internationally agreed key data elements (KDEs) to be routinely associated with seafood products;
  2. technical specifications for interoperable traceability systems, along with standard legal and business formats facilitating business-to-business information exchange;
  3. internationally agreed benchmarks for verifying data validity; and
  4. harmonisation of business-smart national regulations to help reduce compliance burdens.

6. Global Sustainable Seafood Initiative (GSSI)

The GSSI increases comparability and transparency in seafood certification and enables informed choice for procurement of certified seafood. GSSI’s Global Benchmark Tool, which is based on international reference documents, will identify and recognize robust and credible certification schemes and support other schemes to improve and help our industry meet their sustainability commitments. We will continue supporting GSSI’s communication outreach and marketing initiatives by developing content for social media campaigns that can be used by GSSI partners to help communicate the value of GSSI Bench marking Tool for the industry.

 7. Women in Seafood

More than a project, supporting initiatives that create awareness about the role of women in the seafood industry is a passion of mine. In January 2016, we launched a Women in Seafood series through the Sea Delight Ocean Fund which was a great opportunity for us to learn more about some of the women working in our industry. In order to learn more about the issues women in the seafood industry face, I have also joined the International Association for Women in the Seafood Industry (WSI),  a newly (December 2016) not-for-profit association created by seafood professionals and gender specialists. WSI’s goals are to highlight women’s contribution to the seafood industry, to raise awareness of gender issues within this industry and to promote professional equality between men and women.